The Happiness Industry - by F. Kaskais

It’s Not Me, It’s You

Corporate culture gets its Zen on.

by Curtis White

It is no secret to readers of Tricycle that the current craze for all things mindful is controversial. It is especially controversial where representatives of corporate culture—like Google’s Search Inside Yourself Leadership Institute (SIYLI)—lead the way.

Corporate apologists claim that their programs are not about Buddhism; they’re about employee wellness. This position would be more plausible if so many programs and publications didn’t feature the iconography, language, and spokespersons of Buddhism, such as one finds, for example, at the Wisdom 2.0 conference held annually in Silicon Valley.

Then there are those scholars and practicing Buddhists who complain that corporate mindfulness removes meditation from its religious context for purposes that are contrary to Buddhist ethics. Worse yet, they say, it tends to make religion secondary to neuroscience and mathematical quantification.

Finally, there are those who don’t get…

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